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Unique Home Selling Tactics

Posted by Intelligent Real Estate on Monday, October 12th, 2015 at 9:55am.

If you’ve been waiting to sell your home, now is the time to take action as mortgage rates continue to drop. But keep in mind that there is no guarantee on how fast your home will sell once you list it.

To improve their chances of a quick sale, some homeowners are trying uncommon tactics to draw attention to their listings. The key is to make your home listing different than the others on the market, so it stands out. Here are a few things that other sellers have tried that helped them get a quick sale. They may work for you, too.

One thing that has always drawn attention is to offer incentives to buyers. Today’s market is no exception. Some popular incentives include offering to pay some of the buyer’s closing costs, including a home warranty that protects appliances, or even offering buyers plane tickets, a big screen TV, or new car.

Another way to attract notice is to offer to seller financing. In these days of tight credit, not every potential buyer can qualify for a traditional mortgage. By offering financing, you could attract attention from a larger pool of buyers and sell your home.

Interesting photos of your home can improve your online marketing. Buyers get tired of seeing nearly identical photos as they look at online listings. Make yours stand out from the rest with bright floral arrangements or an unusual piece of furniture.

In some areas, sellers are even offering buyers a chance to try out the home. Make sure you consult with your real estate agent before you consider this! What happens is you give potential buyers the opportunity to spend a night or two in your home. This allows them to notice how quiet the street is, and how lovely the light is first thing in the morning in the breakfast nook.

These are just a few uncommon ways to attract attention to your listing. Discuss your ideas with your real estate agent and decide if any will be right for selling your home.

Are you looking to market your home for a quick sale? Contact me to set up an appointment to preview your home. I’d be happy to help you determine the value of your home and discuss a marketing plan to help you sell your home quickly.

Anne-Marie Cancienne, ABR, CRS
Broker | REALTOR ®
512.920.4188 cell

Photo courtesy Oliver Delgado, Stock.XCHNG.

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